Visual Identity / User Interface
Snaptube Creator is a management platform for video producers. In this project, we used the official website of the competition and the management system as a brand practice to develop a visual system.
We use the homophonic ”Shark“ of “Shock“ as the logo image, and take bright yellow from Snaptube's product color, and match it with the navy blue that symbolizes the deep sea to metaphor the unfathomable creative energy of creators.
Brand guideline provides principles for the use of logo, colors and logotype in various scenarios to maintain brand consistency.
The official website is people's first impression of the Snaptube Creator producer platform. We arrange brand elements in various places on the website.
We have simplified the process of uploading videos into three steps, and designed a responsive web version for mobile.
We design a simple, easy-to-use and clear user interface to help producers manage and edit their videos and view data.